Lead10 for retail · UAE

Retail CRM for shops that sell in the DMs.

"Is it in stock?" "Can you deliver Friday?" Your customers ask on Instagram and WhatsApp, and the first reply often wins the sale. Lead10 answers ad enquiries at once with photos and the showroom location, hands each customer to a salesperson, and sends the quote with a card payment link in the same chat. Influencer codes are tracked, past buyers come back, and Meta and Google learn what each sale was worth.

Built for Furniture & home Fashion Electronics Online stores
ChatDune & Oak Home
Chat 6
AllWhatsAppInstagram
R
Rania SaadIs the Sora sofa in grey…
T
Tom FletcherPaid, thanks! Friday works
H
Huda SalehI have code CP-SARAH10
M
Mei LinWe'll come to the showroom Sat
A
Ali RazaWebsite form · Outdoor set
K
Karen DoyleDo you ship to Abu Dhabi?
R Rania Saad From ad: CTWA · Autumn sofa sale97154xxxx26 New
Today
Hi! Is the Sora 3-seater available in grey? How long is delivery to Mirdif?
Auto-reply · this ad's sequence
Thanks for your interest in the Sora sofa! Here are the colours and sizes. The autumn price is on until Sunday.
Sora-colours-and-sizes.jpgImage · 410 KB
Dune & Oak showroom · Al Quoz 1, open till 10pm
Leena will confirm stock and delivery here first thing tomorrow.
Type a message, or / for quick replies
Source savedMeta ad · Autumn sofa sale
New customer assigned to Leena JosephRound-robin · WhatsApp · Showroom sales

Where customers ask

Every DM, chat and form in one sales inbox

Stop answering Instagram on one phone and WhatsApp on another. Each new conversation becomes a customer record automatically, and Lead10 records the ad it came from: the click-to-WhatsApp ad, the Instagram or Messenger ad, the Lead Ads form, or the UTM tags on your website form.

WhatsApp

On Meta's official WhatsApp Cloud API. One shop number, shared by the whole sales team.

Instagram DMs

Questions about your posts and reels, answered from the same inbox as WhatsApp.

Messenger

Facebook page messages and click-to-Messenger ads, with the ad recorded on the customer.

Facebook Lead Ads

Instant forms for launches and pre-orders, pulled in as soon as they're sent.

Website forms

An embeddable enquiry or quote-request form, with an optional WhatsApp or email code check.

Email

Your sales mailbox in the same inbox, assigned the same way.

How it works

From "price?" to paid, in one conversation

  1. A customer taps your ad

    Each click-to-WhatsApp or click-to-Messenger ad can have its own instant reply: up to 10 messages, such as product photos, a video, the catalogue PDF and your showroom location.

    PhotosCatalogueShowroom
  2. A salesperson takes it

    Lead10 assigns the customer by round-robin between your sales team, to one person, or to a shared queue. A repeat customer lands on their existing record, with everything they bought before.

    Round-robin → LeenaRepeat customer
  3. Quote and pay in the chat

    Build the quote from your product list, send it in the chat, and the customer accepts it online. Turn it into an invoice and send a card payment link.

    AcceptedPaid by card
  4. Ads learn what sells

    When the salesperson marks the sale as won, Lead10 reports it and its value to Meta and Google Ads, so your budget goes to the people and products that buy.

    AED 8,505AED 8,505

Quotes and payments

Send the quote, get it accepted, get paid

For bigger orders, a proper quote closes the sale. Lead10 builds it from your products, the customer accepts it online, and a card payment link finishes the job.

  • Your product list in Lead10, imported from Excel or CSV and kept up to date.
  • Quotes as PDF that customers accept or decline online, then convert to an invoice in one step.
  • Card payment links in the chat or by email, with receipts and a public invoice link.
  • UAE VAT (FTA) layout, and sync of invoices and payments to Zoho Books or Wafeq.
Billing · QuotationDune & Oak Home
QUOTATIONQ-2026-0219 · valid until 24 Oct
Customer
Tom Fletcher
Delivery
Arabian Ranches 2 · Fri 24 Oct
ItemQtyAmount
Sora 3-seater sofaGrey bouclé · SKU SOR-3G1AED 4,200.00
Halden oak dining table6-seater · SKU HAL-61AED 3,650.00
Delivery and assemblyArabian Ranches1AED 250.00
Subtotal
AED 8,100.00
VAT 5%
AED 405.00
Total
AED 8,505.00
Accepted
Tom FletcherAccepted online · 17 Oct, 16:05Pay AED 8,505 by card

Influencers and affiliates

Influencer codes that track themselves

Give each creator their own coupon code. When a customer sends it on WhatsApp, Instagram or Messenger, Lead10 replies with the discount and links the customer to that creator for commission.

  • Coupon codes with a percentage or fixed discount, including stepped discounts for bigger baskets.
  • An automatic reply when a customer sends a code: the discount if it's valid, a polite note if it has expired.
  • Commission plans on matched items, subtotal, total or payment, with a hold period, automatic reversal and payouts.
  • A passwordless portal where each creator sees their referrals and earnings.
Affiliates · CouponsDune & Oak Home
CreatorCodeSalesCommission
Sarah K.@sarahathome · InstagramCP-SARAH1010% off34AED 1,870
Dubai Deco DiariesTikTok and InstagramCP-DECO10%, 15% over AED 5,00012AED 1,140
Ahmed LivingYouTubeCP-AHMED10AED 100 off9AED 610
Hi, I have code CP-SARAH10 for the Sora sofa 🙂
Auto-reply · coupon
Code SARAH10 is valid: 10% off your order. Leena will send your quote with the discount shortly.

Repeat sales

Bring last year's buyers back

Your best next customer already bought from you. Pick them from a saved filter on customers or paid invoices, choose an approved WhatsApp template, and Lead10 adds each person's name. Replies come back to the sales inbox.

  • New arrivals and members' offers to customers who bought in the last 12 months.
  • The filter is re-read on every run, so a weekly campaign always reaches this week's buyers.
  • Anyone who replies STOP is opted out; each person gets at most one marketing campaign every 3 days.
  • Email too, through your own Brevo or Mailchimp account.
Bulk Message · New campaignDune & Oak Home

Outdoor collection · members' weekend Template approved

Audience · saved filter "Bought this year"

Invoice statusisPaid

ANDInvoice datein the last12 months

ANDCityis one ofDubai, Sharjah

1,240customers match

38 opted out · skipped 21 had a marketing message in the last 3 days · skipped
DDune & Oak HomeBusiness account
Hi Tom, thank you for shopping with us this year. This weekend only, our new outdoor collection is 15% off for returning customers, in the showroom and on WhatsApp.
See the collection
STOP
Thu 23 Oct · 11:00WhatsApp · Showroom salesSchedule

Ads that sell

See which ads sell, not just which get clicks

Most shop sales close in a chat or in the showroom, where the ad platforms can't see them. Lead10 sends each won sale back with its value.

  • Sales reported automatically to Meta (Conversions API) and Google Ads when a customer is marked won, with the deal value or a percentage of the product price.
  • Every campaign type in one wizard, including Google Shopping and Performance Max, and Meta image and carousel ads.
  • Product performance by ad, so you know which products each campaign really sells.
  • Customer lists built from your buyers, refreshed on a schedule, pushed to Google and Meta, with Meta lookalikes.
Ad Campaigns · This monthDune & Oak Home
SpendAED 18,900+12%
Purchases96+31%
RevenueAED 412K+44%
ROAS21.8×+29%
CampaignPurchasesRevenueROAS
Autumn sofa sale · CTWA38AED 171K24.1×
Shopping · all products27AED 109K19.6×
Performance Max · outdoor18AED 86K22.4×
Carousel · bedroom sets13AED 46K17.9×

Custom solutions

Your till, your stock and your loyalty programme, joined up

A shop's data is split between the till, the stock system and the chat. We connect them, so a salesperson answering on WhatsApp sees what the customer bought in store and what's actually on the shelf.

Connect it yourself

Lead10's REST API and signed webhooks, with developer documentation, on plans with API access. Your developer sends records in and gets an event the moment something changes.

  • REST API
  • Signed webhooks
  • Developer docs

Or let our developers build it

The team that builds Lead10 also builds custom software: connections to the systems you already use, customer portals, mobile apps and complete systems built from scratch around your process.

  • Integrations
  • Portals
  • Mobile apps
  • Built from scratch

In-store sales on the customer record

The needCustomers buy in the showroom, but Lead10 only knows about the chat.

What we buildA connection from your POS that adds each in-store purchase to the customer in Lead10, so campaigns and ad audiences include showroom buyers.

POSLead10Campaigns

Stock answers in seconds

The need"Is it in stock?" means a salesperson walking to the warehouse.

What we buildA stock lookup for your sales team that reads live quantities from your inventory system, by branch.

InventoryStock lookupSalesperson

Loyalty points on WhatsApp

The needPoints cards get lost, and nobody checks their balance.

What we buildPoints on every purchase, balances and rewards sent on WhatsApp, and redemptions recorded against the customer.

PurchasePointsWhatsApp

Also built for shopsDelivery updates on WhatsAppE-receiptsBranch sales dashboardIn-store QR sign-ups

Selling online too? We connect online stores to Lead10 as well (see Lead10 for online stores). Every project is scoped and priced after a discovery call.

Discuss your requirements

Also in Lead10

Everything else the shop runs on

Welcome and return messages

An automatic welcome on a customer's first message, and a different one when they come back after a quiet spell.

AI replies at night

Switch on AI auto-reply for a chat so late-night shoppers get an answer. Available on plans with AI.

More than one store

Run several stores or brands on plans that include them, each with its own team, numbers and customers.

Sales reports

Sales summary, sales by customer, items, payments collected and profit and loss, with CSV export.

Arabic, right to left

The web app in Arabic with a right-to-left layout, for staff who prefer it.

Sell from the shop floor

The free Android app: the sales inbox with photos and voice notes, customers, and today's tasks. Mobile app

In short

What is Lead10 for retail?

Lead10 is a CRM for UAE shops and online stores that sell through WhatsApp and Instagram. It collects customer messages from WhatsApp, Instagram, Messenger, Facebook Lead Ads, website forms and email into one sales inbox and assigns each customer to a salesperson automatically.

Salespeople send quotes from your product list, which customers accept online and pay by card link. Influencer coupon codes are answered and credited automatically, past buyers are brought back with WhatsApp and email campaigns, and won sales are reported to Meta and Google Ads with their value.

FAQ

Retail CRM: common questions

What does a retail CRM do?

It keeps every customer conversation, quote and order in one place, so no DM goes unanswered and past buyers can be brought back. Lead10 does this around WhatsApp and Instagram, where UAE shoppers ask before they buy.

Is Lead10 a POS or stock system?

No. Lead10 handles customer conversations, quotes, invoices, payment links and campaigns. Keep your till and stock levels in your POS or inventory system; our development team can connect them to Lead10, so in-store purchases and stock levels show up where your sales team works.

Does it connect to my online store?

Not with a ready-made app. Our development team connects online stores to Lead10, so orders and customers flow in automatically; on plans with API access, your own developer can use the REST API and signed webhooks. See Lead10 for online stores.

Can customers pay from WhatsApp?

Yes, with a card payment link. Send the invoice or payment link in the chat; the customer pays by card and gets a receipt.

Can we run influencer and affiliate codes?

Yes. Each creator gets a coupon code and a passwordless portal. Customers who send the code on WhatsApp, Instagram or Messenger get an automatic reply, and commission is worked out on the plan you choose.

How much does Lead10 cost for a shop or showroom?

Plans are priced in AED per month or year, and you can start with a free trial. The pricing page shows what each plan includes.

Your next order is sitting in your DMs.

Reply in seconds, quote in minutes, and get paid in the same chat.