Lead10 for event and wedding planners · UAE

CRM for event and wedding planners, from first message to the big day.

Couples and companies ask for packages on Instagram and WhatsApp months before the date. Lead10 answers ad enquiries at once with your packages and highlight reel, hands each one to a planner, books the consultation, and sends the proposal they sign online. Every payment stage is invoiced with a card link, and every event date, venue visit and vendor task sits on one calendar.

Built for Weddings Corporate events Private parties Venues and décor
ChatGolden Hour Events
Chat 6
AllWhatsAppInstagram
A
Amira & KarimBeach wedding, March 2027
N
Nexa TechnologiesWebsite form · Gala dinner
P
Pooja SharmaMehendi décor ideas?
L
Liam O'ConnorPaid the second instalment
D
Dana Al HabtoorLead form · 40th birthday
R
Riverside HotelRe: venue hold 14 Feb
AAmira Nassar From ad: CTWA · Wedding packages 202797155xxxx47New
Today
Hi! We're planning our wedding for March 2027, around 250 guests, ideally on the beach. What packages do you have?
Auto-reply · this ad's sequence
Congratulations, Amira! Here is our 2027 wedding guide with full-service and partial planning packages.
Golden-Hour-Weddings-2027.pdfPDF · 7.4 MB
Highlights · beach weddingsVideo · 1:20
Rania, one of our wedding planners, will message you to book a consultation.
Type a message, or / for quick replies
Source savedMeta ad · Wedding packages 2027
New enquiry assigned to Rania AzizRound-robin · WhatsApp · Weddings

How it works

From "what packages do you have?" to a booked date

  1. A couple taps your ad

    Each click-to-WhatsApp or click-to-Messenger ad can send its own instant reply: your packages guide, a highlight reel and venue photos, up to 10 messages.

    PackagesHighlights
  2. A planner takes it

    Lead10 assigns the enquiry by round-robin within the right team, such as weddings or corporate, or to a shared queue, with the event date and guest count in your own fields.

    Weddings → RaniaMarch 2027
  3. Consultation and proposal

    Book the consultation on the calendar, then send the proposal as a PDF they sign online, with every service and payment stage on it.

    ConsultationSigned
  4. Paid in stages

    Invoice each payment stage with a card link as the date gets closer. Booked events are reported to Meta and Google Ads as conversions with their value.

    Stage 2 paidSent

Proposals and payments

Proposals couples sign, payment stages they pay by card

A beautiful proposal is half the sale. Send it from Lead10, let the client sign on their phone, and invoice each stage as the date approaches.

  • PDF proposals with planning, décor, entertainment and coordination as separate lines, in your own layout.
  • Signed or declined online, then converted to the first invoice in one step.
  • An invoice for each payment stage, with card payment links and receipts in a UAE VAT (FTA) layout.
  • Proposal expiry dates on the calendar, so planners follow up before the date is taken.
Billing · ProposalGolden Hour Events
PROPOSALP-2026-0412 · valid until 30 Nov
Prepared for
Amira Nassar and Karim Haddad
Event
Beach wedding · 13 March 2027 · 250 guests
ServiceQtyAmount
Full wedding planning12 months, vendors and budget1AED 45,000.00
Ceremony and reception décorBeach arch, florals, lighting1AED 118,000.00
Entertainment and soundDJ, live band, stage1AED 36,000.00
Day-of coordination6 coordinators1AED 14,000.00
Subtotal
AED 213,000.00
VAT 5%
AED 10,650.00
Total
AED 223,650.00
Signed
Amira NassarSigned online · 17 Oct, 22:15Invoice deposit (25%)

Dates and deadlines

Every event, visit and vendor deadline on one calendar

Event planning is a calendar business. Lead10 puts consultations, venue visits, tastings, vendor tasks and payment dates side by side for the whole team.

  • Consultations, visits and tastings as calendar events, with reminders by email and in the app.
  • Tasks with checklists for each vendor: florist, band, photographer, permits.
  • Invoices due and proposal expiries appear on the calendar automatically.
  • A next follow-up date on every enquiry; missed ones are flagged in red.
CalendarGolden Hour Events

Thursday, 23 October

EventsTasksFollow-upsInvoices
Venue visit · Amira and KarimBeach club, Jumeirah · ceremony layoutRania
Task · Florist quote for Pooja SharmaMehendi night · marigolds · checklist 1 of 3Fatma
Menu tasting · Nexa TechnologiesGala dinner for 400 · hotel kitchenDaniel
Follow-up · Dana Al Habtoor40th birthday proposal sent last weekOverdue since 20 Oct

Reminder sent to Rania by email and in the app

Saturday, 1 November

Invoice due · Liam O'ConnorWedding · stage 3 of 4 · AED 42,500Card link sent

Enquiry pipeline

See every enquiry by stage and by date

Know which dates are close to booking, which proposals are waiting and how much is confirmed for the season.

  • Your own stages: New, Consultation, Proposal sent, Booked, plus lost.
  • Your own fields for event date, guest count, venue and budget, on plans that include custom fields.
  • Saved filters such as "weddings in March 2027 still at proposal".
  • Dashboards with the enquiry funnel, sources and pipeline value for any period.
Leads · BoardGolden Hour Events

New 18

Dana Al Habtoor40th birthday · 80 guests

Lead formFY

Sofia & MarcoDesert wedding · Apr 2027

InstagramRA

Consultation 7

Amira & KarimBeach wedding · 250 guests

Thu 10:30RA

Proposal 5

Nexa TechnologiesGala dinner · 400 guests

AED 310KDW

Pooja SharmaMehendi + wedding

AED 156KFY

Booked 22

Liam & GraceGarden wedding · Feb 2027

AED 170KRA

Custom solutions

RSVPs, guest lists and vendor portals, built for your events

Every planner runs events differently, and guests, vendors and venues all need something from you. We build those tools and connect them to Lead10.

Connect it yourself

Lead10's REST API and signed webhooks, with developer documentation, on plans with API access. Your developer sends records in and gets an event the moment something changes.

  • REST API
  • Signed webhooks
  • Developer docs

Or let our developers build it

The team that builds Lead10 also builds custom software: connections to the systems you already use, customer portals, mobile apps and complete systems built from scratch around your process.

  • Integrations
  • Portals
  • Mobile apps
  • Built from scratch

RSVP sites and WhatsApp invitations

The needGuest lists live in spreadsheets, and RSVPs come back by phone, email and WhatsApp.

What we buildAn event website with RSVP, meal choices and plus-ones, WhatsApp invitations on approved templates, and a live guest count on the client in Lead10.

RSVP siteGuest listLead10

A vendor portal

The needFlorists, bands and photographers send quotes and timings in a dozen different chats.

What we buildA portal where vendors submit quotes, confirm timings and upload contracts for each event.

Vendor portalEvent planLead10

An event-day run sheet app

The needOn the day, the run sheet changes every hour and coordinators work from printouts.

What we buildA live run sheet on every coordinator's phone, with cues, contacts and checklists.

Run sheetCoordinators

Also built for plannersSeating plansCorporate registration and badgesPhoto delivery galleriesPayment schedule portal

Every business works differently. Tell us how yours runs; every project is scoped and priced after a discovery call.

Discuss your requirements

Also in Lead10

Everything else the studio runs on

Welcome and return messages

An automatic welcome on the first message, and a different one when a past client comes back.

AI replies at night

Switch on AI auto-reply for a chat so late-night enquiries get an answer. Available on plans with AI.

Campaigns to past clients

WhatsApp and email campaigns to saved filters, such as corporate clients before the year-end party season.

Expenses and profit

Record vendor expenses with receipts and see profit and loss for the business.

Arabic, right to left

The web app in Arabic with a right-to-left layout.

Planners at the venue

The free Android app: the inbox with photos and voice notes, enquiries and today's tasks. Mobile app

In short

What is Lead10 for event planners?

Lead10 is a CRM for wedding planners, corporate event companies and décor studios in the UAE. It collects enquiries from WhatsApp, Instagram, Messenger, Facebook Lead Ads, website forms and email into one inbox, sends ad enquiries your packages instantly, and assigns each enquiry to a planner automatically.

Planners book consultations and venue visits on a shared calendar, send proposals clients sign online, and invoice each payment stage with a card link. Booked events are reported to Meta and Google Ads as conversions with their value.

FAQ

Event planner CRM: common questions

What does a CRM do for an event planner?

It keeps every enquiry, proposal, payment stage and date in one place, with the planner handling it. Lead10 does this around WhatsApp and Instagram, where most UAE couples and companies make the first contact.

Can clients pay in instalments?

Yes. Create an invoice for each payment stage of the signed proposal and send it with a card payment link when it falls due.

Can Lead10 manage RSVPs and guest lists?

Not out of the box. Our development team can build RSVP sites and guest lists with WhatsApp invitations, and connect them to the client in Lead10.

Can we track vendors?

Keep vendors as contacts and their deadlines as tasks with checklists. For quotes and contracts from vendors, our team can build a vendor portal.

How do we know which ads bring bookings?

Every enquiry records the ad it came from, and booked events are reported to Meta and Google Ads as conversions with their value.

How much does Lead10 cost for an event or wedding planner?

Plans are priced in AED per month or year, and you can start with a free trial. The pricing page shows what each plan includes.

Dates book fast in wedding season.

Send your packages in seconds and the proposal while they are still excited.