Lead automation for WhatsApp, Instagram, Messenger and web leads

Lead automation is software that captures every new enquiry, creates the lead record and routes it to the right salesperson without anyone copying data by hand. Lead10 does this for WhatsApp, Instagram, Messenger, Facebook Lead Ads, website forms and email, so each lead is in your CRM and assigned within seconds of arriving.

Last updated

What Lead10 automates

The repetitive work between "someone messaged us" and "a salesperson is on it".

Capture from six sources

WhatsApp, Instagram DMs, Messenger, Facebook Lead Ads, your website forms and email arrive in one place โ€” no exports, no copy-paste.

Leads created for you

A first message or form submission creates the lead. Returning contacts are matched by phone number or email, so you do not get duplicates.

Automatic assignment

Each channel can rotate new leads between its team members (round-robin), send them to one person, or keep them in a shared queue.

Source on every lead

Lead10 records where each lead came from: a click-to-WhatsApp ad, a Lead Ads form, or the UTM and click IDs on your web form.

Instant first reply

Send a welcome message automatically on first contact, and an instant reply sequence to people who message you from a click-to-WhatsApp or Messenger ad.

Verified web leads

Website forms can confirm the phone number on WhatsApp or the email address with a one-time code before the lead is created.

How lead automation works in Lead10

  1. Connect your channels

    Connect your WhatsApp Business number, Facebook page, Instagram account and Lead Ads with a Meta login, add your email inbox, and embed a Lead10 form on your website.

  2. Choose who gets new leads

    For each channel, pick the team members and whether new leads rotate between them, go to one person, or wait in a shared queue.

  3. Leads arrive and are assigned

    A new message or form creates the lead, records its source and assigns it straight away. The agent is notified in the app, by email or by push notification.

  4. Follow up and close

    The agent replies from the same inbox, sets the next follow-up date, sends a quote and moves the lead through your pipeline.

At a glance

  • Lead sources: WhatsApp, Instagram, Messenger, Facebook Lead Ads, web forms, email
  • Built on the official WhatsApp Business API from Meta
  • Leads created automatically from first messages and form submissions
  • Duplicate check by phone number and email
  • Round-robin, single-agent or shared-queue assignment per channel
  • Lead source and ad click IDs saved on every lead
  • Automatic welcome and returning-contact replies
  • REST API to create leads from your own systems

What it costs

One flat monthly price per workspace, with users included and no per-message markup. Plans start at AED 299/month for 3 users@if ($trialDays), with a 15-day free trial@endif.

Growth

AED 299 /month

3 users included. For a small team that wants every lead answered and every invoice out the same day.

Professional

AED 699 /month

8 users included. Adds the AI and the ad automation. This is the plan that pays for itself out of ad spend.

Scale

AED 1,499 /month

20 users included. For operations that need integrations, accounting and more than one branch.

Compare all plans →

Common questions

Lead automation is the use of software to capture new enquiries, create the lead record and route it to the right salesperson without manual data entry. Instead of someone copying WhatsApp chats or form submissions into a spreadsheet, every new lead is logged, tagged with its source and assigned automatically โ€” usually within seconds. Read the full answer

Lead automation works in four steps: your channels (WhatsApp, social media, ad forms, website forms, email) are connected to one system; each new enquiry automatically creates a lead with its source; assignment rules hand it to a salesperson; and an automatic first reply or notification makes sure someone responds quickly. Read the full answer

Businesses assign leads automatically with routing rules in their CRM or inbox. The most common rule is round-robin, where new leads rotate between the agents on a team. Other options are sending all leads from a channel to one person, or placing them in a shared queue where the first free agent picks them up. The rule runs the moment a lead arrives. Read the full answer

Leads are missed for three reasons: messages are scattered across phones and apps, nobody clearly owns each enquiry, and follow-ups depend on memory. Fix it by bringing every channel into one shared inbox, creating and assigning each lead automatically, replying instantly, and giving every lead a follow-up date that the whole team can see. Read the full answer

More answers in the Lead10 FAQ →

Guides

See your leads arrive and assign themselves

In a short demo we connect a WhatsApp number and a form, send a test enquiry, and show it land in the inbox already assigned.

Book a demo Start 15-day trial