On Meta's official WhatsApp Cloud API. The clinic number works for the whole team, not one phone.
Lead10 for clinics · UAE
Clinic CRM that turns WhatsApp enquiries into booked consultations.
"How much is it?" "Do you have a slot this week?" Patients ask on WhatsApp and Instagram, often while your front desk is busy. Lead10 answers ad enquiries at once with the price list and your location, routes each enquiry to a patient coordinator, puts the consultation on the calendar, and keeps phone numbers private by role. Meta and Google learn which enquiries became patients.
Built for
Dental
Aesthetics & skin
Physio
Medical centres
Chat 4
AllWhatsAppInstagram
N
Noor Al HashimiHow much is whitening?
C
Clara JensenTuesday evening is perfect
H
Hamad Al KetbiLead form · Laser 6 sessions
P
Priyanka RaoWebsite form · Implant opinion
Y
Yusuf DemirBought the Hydrafacial pack
E
Eman SultanIs Dr. Rania in on Saturday?
N
Noor Al Hashimi From ad: CTWA · Whitening offer97156xxxx91
New enquiry
Today
Hi, how much is teeth whitening? Do you have anything this week after 6pm?
Auto-reply · this ad's sequence
Thank you for contacting Mirabel. Here is our whitening price list and what each option includes.
Whitening-options.jpgImage · 320 KB
Mirabel clinic · Jumeirah Beach Road, free parking
Hana, our patient coordinator, will reply here shortly to find you an evening slot.
Type a message, or / for quick replies
Source savedMeta ad · Whitening offer
New enquiry assigned to Hana YusufRound-robin · WhatsApp · Front desk
Where patient enquiries come from
One front-desk inbox for every enquiry, with the ad that brought it
Your front desk stops switching between the clinic phone, Instagram and email. Each new conversation becomes an enquiry automatically, and Lead10 records where it came from: the click-to-WhatsApp ad, the Instagram or Messenger ad, the Lead Ads form, or the UTM tags on your booking form.
Instagram DMs
Questions about treatments you post, answered from the same inbox as WhatsApp.
Messenger
Facebook page messages and click-to-Messenger ads, with the ad recorded on the enquiry.
Facebook Lead Ads
Instant-form answers such as treatment and preferred time, pulled in as soon as the form is sent.
Website forms
An embeddable enquiry form with an optional WhatsApp or email code check, so the number is real.
The clinic's mailboxes in the same inbox, assigned the same way.
How it works
From "how much?" to a patient in the chair
-
A patient taps your ad
Each click-to-WhatsApp or click-to-Messenger ad can have its own instant reply: up to 10 messages, such as the price list, a short video of the clinic and your location with parking details.
Price listClinic tourLocation -
A coordinator picks it up
Lead10 creates the enquiry and assigns it by round-robin between your coordinators, to one person, or to a shared front-desk queue. A returning patient lands on their existing record.
Round-robin → HanaExisting patient -
The consultation is booked
The coordinator agrees a time in the chat and puts the consultation on the calendar. Your team gets a reminder, and a follow-up date catches anyone who goes quiet.
Consultation · Tue 18:30Team reminder -
Your ads learn who books
When an enquiry reaches Consultation booked, Attended or Treatment paid, Lead10 reports it to Meta and Google Ads, so they spend on people who actually come in.
SentSent
Patient privacy
Patient details only for the people who need them
Your front desk can answer, book and follow up without seeing a patient's full phone number or email. You decide who sees what.
- Masked numbers and emails for staff without permission, for example 97150xxxx63.
- Own chats only: staff see the conversations assigned to them unless you allow them to view all.
- Your own database: every Lead10 workspace has a separate database.
- Privacy tools to record consent, handle erasure requests and give patients a copy of their data.
- Roles from 250+ permissions and two-step sign-in.
Lead10 is for enquiries, bookings and billing. Keep clinical notes and medical records in your medical records system.
C
Consultation booked
InboxConvert to Patient
Clara Jensen
Invisalign · consultation requestedContact information
- 97150xxxx63
- cl****@gmail.com
Full contact details are hidden for your role.
Enquiry details
- Treatment
- Invisalign
- Doctor
- Dr. Rania Khalil
- Prefers
- Weekday evenings
- Payment
- Self-pay
Enquiry info
- Channel
- Instagram · mirabel.clinic
- Source
- Ad · Invisalign consult
- Owner
- Hana Yusuf
- Value
- AED 14,500
- Follow-up
- Tue 21 Oct
Note · Asked how long treatment takes. Consultation Tue 18:30 with Dr. Rania, scan on the same visit.Hana Yusuf · yesterday
Consultations and follow-ups
The front desk's day on one calendar
Consultations, call-backs, tasks and the follow-ups your coordinators promised, side by side. Nothing depends on a sticky note or a personal phone.
- A next follow-up date on every enquiry; missed ones are flagged in red on the list and the calendar.
- Reminders for your team by email and in the app before each consultation or task.
- Notes, files and tasks on each enquiry's timeline, so anyone at the desk can pick it up.
- Scheduled campaigns on the same calendar, so a recall message never lands on a fully booked day.
Tuesday, 21 October
EventsTasksFollow-upsCampaignsConsultation · Priyanka RaoImplant second opinion · Dr. OmarRoom 2
Follow-up · Hamad Al KetbiSend laser package optionsOverdue since 18 Oct
Task · Treatment plan for Eman SultanVeneers · two options with pricesMaria
Consultation · Clara JensenInvisalign · scan on the same visit · Dr. RaniaRoom 1
Consultation · Noor Al HashimiWhitening · shade checkRoom 3
Reminder sent to Dr. Rania by email and in the app
Saturday, 1 November
Campaign · Six-month check-up recallWhatsApp · repeats monthlyScheduled
Packages and memberships
Sell treatment packages and memberships online
Course-of-treatment packages and monthly memberships keep patients coming back. Lead10 sells them, bills them and tells you who has paid.
- Patients buy packages in the portal, signing in with an email code or a WhatsApp message.
- Memberships as subscriptions billed every month; cards can be charged automatically, and a membership pauses if a payment fails.
- Invoices and receipts in your clinic's layout, with card payment links you can send in the chat.
- Accounting sync of invoices and payments to Zoho Books or Wafeq.
PackagesMirabel Dental & Skin Clinic
My invoicesHydrafacial3 sessions · use within 6 monthsAED 1,350Save AED 300
Laser hair removalFull legs · 6 sessionsAED 2,400Every 4 to 6 weeksBuy package
Bright smileWhitening + scale and polishAED 1,100One visit
InvoiceAmountStatus
INV-2026-0912Hydrafacial · 3 sessionsAED 1,350.00Paid
Recalls and offers
Bring patients back for their next visit
Pick patients from a saved filter, choose an approved WhatsApp template, and Lead10 adds each person's name. Make it repeat every month and the filter is re-read on every run, so each month's patients who are due get the message.
- Check-up recalls to patients whose last visit was six months ago.
- Offers to enquiries who never booked, such as a seasonal whitening offer.
- Anyone who replies STOP is opted out; each person gets at most one marketing campaign every 3 days.
- Replies come back to the front-desk inbox, where the coordinator books the visit.
Six-month check-up recall Template approved
Audience · saved filter "Check-up due"
Last check-upis more than6 months ago
ANDTreatmentcontainsScale and polish
94patients this month
3 opted out · skipped
Filter re-read on every run
MMirabel Dental & SkinBusiness account
Hi Clara, it's six months since your last check-up at Mirabel. Tap below and Hana will find you a time that suits you.
Book my check-up
STOP
Monthly · 1st at 10:00WhatsApp · Front deskSave
Ads that find patients
Stop paying for enquiries that never book
Meta and Google only see the message or the form. Lead10 tells them what happened next, so they look for more people who turn up.
- Three stages, your statuses: map qualified, converted and won to Consultation booked, Attended and Treatment paid.
- Sent automatically to Meta (Conversions API) and Google Ads when the stage changes, from the web or the app.
- Real values: a fixed amount per stage, or the treatment value.
- Ads Manager shows your Google and Meta results, and every enquiry shows the ad it came from.
Conversion stages
Reported when an enquiry reaches the stageQualifiedAd platform stageConsultation bookedFixed · AED 150
ConvertedAd platform stageAttendedFixed · AED 400
WonAd platform stageTreatment paidDeal value
Meta Conversions APIGoogle Ads
- Clara Jensen → Consultation bookedMeta ✓ Google ✓
- Yusuf Demir → Treatment paidMeta ✓ Google ✓
- Hamad Al Ketbi → AttendedMeta ✓
Custom solutions
Online booking, appointment reminders and your medical records system
Lead10 handles enquiries, follow-up and billing out of the box. Clinics usually need a little more, and we build it: patient booking, appointment reminders and a connection to the system that holds your clinical records.
Online booking with reminders
The needPatients want to pick a doctor and a slot themselves, and get a reminder before they come.
What we buildA booking page with doctors, rooms and slots, WhatsApp confirmations and reminders on approved templates, and every booking added to the patient in Lead10.
Booking pageLead10WhatsApp reminder
Visits from your records system
The needAttendance and treatments are recorded in your practice system, so Lead10 can't see who came in.
What we buildA connection that updates the enquiry when the patient attends or is treated, so the stage changes and the conversion reaches Meta and Google by itself.
Practice systemLead10Meta and Google
A patient app
The needPatients ask about their package sessions, invoices and next visit on WhatsApp all day.
What we buildA branded app with appointments, remaining package sessions and invoices, linked to the patient's Lead10 record.
Lead10Patient app
Also built for clinicsReview requests after a visitInsurance approval trackingDoctor and room schedulesConsent forms signed online
Connect it yourself
Lead10's REST API and signed webhooks, with developer documentation, on plans with API access. Your developer sends records in and gets an event the moment something changes.
- REST API
- Signed webhooks
- Developer docs
Or let our developers build it
The team that builds Lead10 also builds custom software: connections to the systems you already use, customer portals, mobile apps and complete systems built from scratch around your process.
- Integrations
- Portals
- Mobile apps
- Built from scratch
Every business works differently. Tell us how yours runs; every project is scoped and priced after a discovery call.
Discuss your requirementsAlso in Lead10
Everything else the front desk runs on
Welcome and return messages
An automatic welcome on a patient's first message, and a different one when they come back after a while.
AI replies after hours
Switch on AI auto-reply for a chat so evening and weekend questions get an answer. Available on plans with AI.
Arabic, right to left
The web app in Arabic with a right-to-left layout, and a clinic vocabulary that says Enquiries and Patients.
Several clinics
Run more than one location on plans that include them, with each team limited to its own clinic.
Coordinators on the move
The free Android app: the clinic inbox, enquiries, today's consultations and tasks, with push notifications. Mobile app
Dashboards
Enquiry funnel, sources, inbox overview and open tasks per person, for today, this month or any range.
In short
What is Lead10 for clinics?
Lead10 is a CRM for dental, aesthetic, physio and medical clinics in the UAE that handles patient enquiries on WhatsApp. It collects enquiries from WhatsApp, Instagram, Messenger, Facebook Lead Ads, website forms and email into one front-desk inbox, and assigns each to a patient coordinator automatically.
Coordinators book consultations on a shared calendar, follow up on dates that are flagged when missed, and sell treatment packages and memberships through a patient portal. Contact details can be masked by role. When an enquiry books, attends or pays, Lead10 reports it to Meta and Google Ads as a conversion.
FAQ
Clinic CRM: common questions
What does a clinic CRM do?
It makes sure every patient enquiry is answered, booked and followed up, and shows which ads and channels bring patients. Lead10 does this around WhatsApp and Instagram, where most UAE patients ask their first question.
Is Lead10 a medical records system?
No. Lead10 handles enquiries, consultations on the calendar, packages, memberships and invoices. Keep clinical notes and medical records in your medical records system; our development team can connect it to Lead10. Lead10 doesn't hold healthcare certifications.
Does Lead10 send appointment reminders to patients?
Calendar reminders go to your team by email and in the app. Out of the box, Lead10 doesn't send a reminder for each appointment; our development team can build online booking with WhatsApp confirmations and reminders. You can also send a recall or reminder campaign on WhatsApp to a saved filter of patients, using a template approved by Meta.
Can the front desk see patients' phone numbers?
Only if you allow it. Staff without permission see masked numbers and emails, and still chat, book and follow up from Lead10. Staff see only the chats assigned to them unless you give them access to all.
Can patients buy treatment packages online?
Yes. Patients sign in to the portal with an email code or a WhatsApp message and buy the packages you list. Monthly memberships can run as subscriptions, charged to their card automatically.
How much does Lead10 cost for a clinic?
Plans are priced in AED per month or year, and you can start with a free trial. The pricing page shows what each plan includes.
Your next patient is asking for a price right now.
Answer in seconds, and have a coordinator book them while they're still interested.